in-app purchase Archives

Microsoft Exposes The Damage Done To Parent’s Wallets Via In-App Purchases

By Faith O'Neil On May 13, 2013 · Add Comment

The more I hear about shady app developers targeting children and their parent’s wallets, the more disgusted I get. Between the Apple lawsuits and the high-profile cases that we have see where parents are up in arms over massive in-app purchasing blunders, you would think that the app industry would have gotten a handle on this by now. Microsoft is aiming to change the industry in a drastic way by publicizing the results of a pretty shocking survey they conducted. Although it is likely that the ulterior motive here is to have parents see the value of the parent-friendly features of Windows Phone 8 software, they have inadvertently blown the lid on the sketchy world of in-app purchasing. The survey from a sample of 2,000 British parents who own either a smartphone or a tablet revealed that 28% of these parents said that their child has made in-app [...]

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Microsoft Exposes The Damage Done To Parent’s Wallets Via In-App Purchases

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