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LaunchPad Aspires To Engage Children Instead of Pacify Them

By Faith O'Neil On May 7, 2013 · 1 Comment

Parents who are involved in what their kids play on the iPad know the difference between a quality, educational app and a mindless “babysitter” app game. When we limit our child’s ‘screen time’, parents want to make the most of this time by keeping their children engaged and learning instead of tapping away without even having to think. Worry not, brave parent! Entrepreneur Andy Russell and his company, Launch Pad Toys, feel the same way! Russell and his Launch Pad Toys team have recently partnered with DreamWorks Animation to create apps that are educationally nurturing, instead of “digital pacifiers”. This partnership has birthed the new ‘Toontastic’ app that features characters from the latest Shrek movie. Toontastic is designed to, not only tell stories to children, but to inspire children to tell their own stories. Designed with the help of Stanford’s graduate school of education (where Russell also graduated), Toontastic [...]

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Educational & Learning Apps for the iPad and iPad mini

LaunchPad Aspires To Engage Children Instead of Pacify Them

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